How Jain Premier League became a Rs 30-crore property with ambitions to touch Rs 300 crore

  • Bhavika Jain
  • TIMESOFINDIA.COMUpdated: Apr 17, 2026, 21:05 IST IST
Cricket has often been called a religion in India, elevating it above the status of just a wildly popular sport. But did anybody ever imagine that a religion would make the cricketing arena its own?
The Jain Premier League (JPL), launched a year after the Indian Premier League was launched in 2007, has now become so big that the organisers are planning to hold this year’s final game in Colombo.
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